Channel 4 HD on Sky
September 20, 2007
Channel 4 is set to become the first UK terrestrial broadcaster to offer a high definition simulcast of its main channel on the Sky platform. Scheduled to be available from December 2007, Channel 4 HD will allow Sky HD customers to watch HD versions of select Channel 4 shows. There are plans to make it available on digital cable TV and Freeview in the future.
“The launch Channel 4 HD represents an early, cost efficient entry into a valuable, emerging market and an important enhancement to the service offered to the rapidly increasing number of HD viewers,” said the Channel 4 director of new business, Rod Henwood.