Sogecable 3play to boost subscribers

Spain’s Sogecable, is getting into broadband and voice telephony in an attempt to bolster its subscriber base and boost the country’s lagging pay TV sector. From November it will join forces with telco Telefonica to offer triple-play package Trio Plus, which includes its satellite service Digital Plus.

By late September, Sogecable also will launch iPlus, the next-gen decoder and DVR capable of storing more than 80 hours of shows. Trio Plus will sell Sogecable’s Digital Plus alongside broadband and voice telephony from Telefonica in the near 50 per cent of the Spanish market that Telefonica IPTV service Imagenio doesn’t reach.

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