Multimedia Polska launches VOD

Polish cable operator Multimedia Polska has launched the first VOD service in the country. The service is initially available in the cities of Gdynia, Kalisz, Lublin, Lódz, Olsztyn and Torun, which together account for around 90 per cent, or 450,000 homes, of its subscriber base. The library currently consists of 600 titles, though the total will eventually rise to several thousand. Multimedia Polska has just over 10,000 digital subscribers and introduced HD channels to its programme offer earlier this year.

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