MTV Italia with Digital Rapids

MTV Italia, the Italian affiliate of international media powerhouse MTV, has purchased a range of Digital Rapids DRC-Stream media encoding and streaming solutions. The Digital Rapids hardware and software combinations were selected by MTV Italia for encoding and streaming live content on QOOB TV, MTV Italia's interactive website. QOOB TV explores new ways of producing and distributing content. Users are also allowed to upload and comment on content, which is monitored and edited by MTV.

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