Irdeto turns 40 with raft of deals

From Colin Mann in Las Vegas

As content protection and monetisation specialist Irdeto marks its 40th year in business, it has unveiled a series of deals at NAB covering web, on demand and cable services.

Setanta Sports has adopted Irdeto's Content Management Solution for its new content on demand service Setanta-i. Irdeto is working with Setanta Sports to create an end-to-end service for creating, managing and publishing live and on-demand content for distribution and consumption through multiple web properties on a free and pay basis.

Setanta Sports now has a fully automated service for managing the capture and encoding of content from up to 17 live feeds, the entering and management of the associated metadata and the monetisation and secure distribution of that content. The service will allow Setanta Sports to generate subscription and on demand revenues from its content and to promote its brand worldwide.

Meanwhile, Irdeto has been selected by MTG's Viasat Broadcasting to manage its enhanced internet based on-demand service, Viasat OnDemand. The service will be available across multiple territories, in Europe, using one single platform and will provide

Irdeto has also revealed that the Common Interface Plus (CI+) Conditional Access Module (CAM) will be commercially available in May 2009. In an industry first, Ziggo, the leading Dutch cable television operator is Irdeto's inaugural customer to implement CI+, which will be used by up to one million digital subscribers.

Irdeto has implemented the features of CI+ as specified by the CI+ Forum, an industry standards body, comprised of four major television manufacturers, Sony, Panasonic, Philips and Samsung and Conditional Access Module manufacturers SmarDTV, Neotion and SMIT. Operators who adopt CI+ CAM have the ability to give customers increased content protection providing a secure interface between the CAM and hosts, such as integrated digital TVs and common interface set-top boxes.

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