Sky's trump bid on Virgin channels

Sky has reportedly tabled a £160m (E183m) bid to buy Virgin Media’s seven digital TV channels – this is said to be 60% more than any offer made by rival bidders including Channel 4, RTL, Time Warner and NBC Universal. The seven channels are Living, Living Two, Bravo, Bravo Two, Challenge, Challenge Jackpot and Virgin1.

BSkyB may have in mind the recent extended wrangle with Virgin over carriage fees and does not want a repeat performance with a new owner.

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