Advanced Television

3DTV hampered by fragmented approach

June 3, 2009

The current fragmented approach to 3DTV is harming the progress of the format, according to the Digital TV Group. Members consulted said they feared that proprietary non-open standards would emerge from technology decisions being made by the first providers, most likely pay-TV operators, which would impact on later free-to-air broadcasts.

"Members have expressed their concerns over uncertainties – in particular over standards – and knowledge gaps," said DTG director-general Richard Lindsay-Davies. The organisation said that 78% of the respondents, drawn from broadcasters and platform operators, agreed that 3DTV was an evolutionary next step for high definition TV. There was widespread agreement that 3DTV could command a premium on the current fees currently paid for the enjoyment of the majority of HD services.

The consultation was conducted by Lovelace Consulting.

Categories: Research Library, UHD