Advanced Television

Rovi and LG expand relationship with DivX agreements

June 22, 2011

Rovi and LG Electronics have signed multi-year licencing agreements that expand their relationship and provide further integration of DivX technology into a wider range of consumer electronics devices. LG’s latest agreements support its plans to continue to promote the technology on devices beyond Blu-ray Disc players, to ultimately include HDTVs, in-car players, set-top boxes, tablets and mobile phones.

The agreement with Rovi enables LG to implement DivX Plus HD, the premium level of certification available, and will add to the more than half a billion home and mobile consumer electronics devices that have shipped with DivX technology. The newly DivX Plus HD Certified devices can play back DivX.MKV files up to 1080p and previous versions of DivX video.

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