ESPN Star Sports launches 24/7 HD sports channels in India
ESPN Star Sports, Asia’s biggest sports content provider, has confirmed the launch of ESPN HD & Star Cricket HD, India’s first 24/7 HD sports channels. With the introduction of two new channels, ESPN Star Sports has expanded its bouquet to five channels in India – ESPN, Star Cricket, Star Sports, ESPN HD and Star Cricket HD.
India’s highly anticipated cricket tour of England starting July 21st will be the first premier event to be showcased live on Star Cricket HD, to be followed by other events such as the Champions LeagueT20 and India’s tour of Australia. ESPN HD will showcase F1 action from the Hungarian Grand Prix, GP2 Series and other events such as the US Senior Open Golf and Major League Baseball in the month of July to be followed next month with the start of the 2011-2012 season of the Barclays Premier League.