10m hit the CNN app button

Just a few days after CNN made its decision to stream full live programming onto the web and onto mobile devices, its president, Jim Walton, says 10 million users have downloaded the broadcaster’s app.

Walton told CNN staff in a memo: “As you know, this week CNN and HLN began streaming their full 24-hour television channels on the Web and on Apps for iPhone and iPad to consumers of participating pay TV services,” Walton said. “So far, we have received some very positive feedback and we are excited about this new opportunity to share our content.”

“We also hit another digital milestone this week,” Walton added, “To date, more than 10 million consumers have downloaded CNN Apps globally on iPhone and iPad; Android tablets and phones; and Nokia devices. This, combined with 201 million page views to CNN’s mobile Website in June, is evidence that consumers continue to rely on CNN to get the latest news and information, wherever they are.”

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