This partnership creates a new football channel on YouTube, Love Football, which will include highlights from Italy’s Serie A, France’s Ligue 1, US Major League Soccer, Brazil’s Serie A and the Championship, FA Cup and Capital One Cup from England.
In addition, Love Football offers fans the ability to subscribe to content on YouTube from their favuorite leagues. Clips of interviews with players and managers, documentaries and behind-the-scenes footage are also part of the channel offer.
Stephen Nuttall, Senior Director, Sports, YouTube EMEA, commented: “We’re delighted to be able to offer content from Italian Serie A, French Ligue 1 and other international leagues to YouTube’s passionate football community around the world. Our ambition is to establish YouTube as a destination for goals and highlights and this deal adds another top league to YouTube’s football offer.”