Chelsea FC deploys LiveU

Chelsea Football Club’s TV channel is now using LiveU cellular uplinking technology to provide live video coverage of its games, enhancing its communication with its fan-base. LiveU’s LU70 units have been used to transmit pre- and post-match interviews with managers and players, giving greater access to key personnel, and expand its live coverage of matches at home and abroad.

LiveU was recently used to cover the club’s 2012 pre-season tour of the USA. The club toured the US at the end of July to allow its US supporters to see the team live and also for the team to prepare for the new season. The LiveU technology was used to provide all-round coverage of the games with Chelsea TV using it to send content immediately back to the station’s modern facility at the club’s Stamford Bridge ground in London – dynamically switching between Wi-Fi and 3G networks – and also taking advantage of the Store and Forward facility. The content was then used to provide both up-to-date news and live coverage of the games.

The solution and support has been supplied to Chelsea FC by LiveU’s exclusive UK Distributor Garland Partners Ltd, which also includes a full service package.

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