CASBAA: Thailand TV Poised for Growth

Asia-Pacific’s multichannel TV industry association turned the spotlight on the “land of smiles” with CASBAA Thailand in View 2013.

Attracting over 200 delegates, speakers and media, attendees at Thailand in View 2013 heard from a host of influential guests from across the broadcasting industry and members of the government.

Opening the event, H.E. Grp. Capt. Anudith Nakornthap said, “Thailand’s television industry has witnessed explosive growth and fundamental change with the National Broadcasting and Telecommunications Commission. Supported by recent changes in broadcast laws and adoption of coherent regulations, the Thailand media landscape is undergoing major changes as a new generation of competitors arises to serve the growing demand of the Thai consumers.”

“It is an important time for the industry. Planning and coordination are needed at both the national and international levels with the digital landscape already beginning in Thailand resulting in more channels and giving new opportunities to new players,” added Natee Sukonrat. “Cable and satellite TV are still very important in the industry and, with their unique characteristics of reaching those in urban areas and providing superb premium content, future viewers will have more choices.”

“From what we have heard at the Forum, Thailand is poised to make a jump forward in the broadcasting industry in the not too distant future,” said Christopher Slaughter, CEO, CASBAA. “With TV penetration standing at nearly 100 per cent, cable and satellite TV penetration has reached nearly 64 per cent and is poised for continued growth with a number of recent positive developments initiated by the government.”

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