Atlantic Broadband has partnered exclusively with TiVo to power its slate of digital entertainment services across TV, Web and Mobile platforms. Atlantic Broadband is the first US MSO to leverage TiVo’s complete product suite which delivers a unified experience that spans whole home DVR, HD STBs for non-DVR households, access to Internet delivered video and applications, and multi-screen viewing experiences delivered through a smart online portal and an Atlantic Broadband customised mobile application.
David Isenberg, Atlantic Broadband’s Chief Marketing & Strategy Officer, said, Increasingly, consumers are watching shows from many different sources on all sorts of screens both in their home and on the go. But, we think it’s still much too hard for consumers to find the shows they care about quickly and easily on any screen across many content sources. We sought a solution from a single provider that could address these needs in a unified fashion across TV, web and mobile devices. After an extensive search, TiVo was the only provider that met all of our requirements with a proven solution we could deploy quickly. TiVo will propel our offering ahead of our satellite and Telco competitors and makes Atlantic Broadband the obvious choice for consumers demanding access to incredible amounts of television and web based content plus the ability to access it whenever, wherever and on any screen they want.”
Atlantic Broadband will commence rollout later this year, offering the full suite of TiVo products and services to its subscribers, including TiVo’s multi-room DVR solution, the TiVo Preview HD Set Top, and TiVo’s complete whole-home solutions.