A distribution deal for Orange TV Romania will include three TV channels produced by Trace: Trace Sports, the first channel dedicated to sports celebrities, Trace Urban, an international Hip-Hop and R&B music channel, and Trace Tropical, a music channel dedicated to Latin American, Caribbean, African and World music genres.
Trace Sports and Trace Urban will be available to Orange Romania’s customers via the ‘World HD subscription Package’ on channel 305 and 607 respectively, whilst Trace Tropical will be available to the platform’s customers via the ‘Universe HD Package’ on channel 610.
Julien Ducarroz, CCO, Orange Romania, said: “We have introduced a significant number of new TV channels in Romania and we are pleased to have Trace Sports HD, Trace Urban HD and Tropical HD among them. We want to address all customer needs and to offer those who are passionate about sports and music a wider portfolio of HD channels to choose from.”
Laurent Dumeau, SVP, Global Distribution, said “Launching on Orange Romania’s brand new TV package is another significant step for Trace’s global expansion. We are delighted to be entering one of the most competitive pay-TV markets and have no doubts that our behind-the-scene sport and cutting-edge music programming will broaden the traditional channel offer in Romania”.