Synacor and Mediacom extend partnership

Synacor, a provider of next-gen startpages, TV Everywhere solutions and cloud-based Identity Management (IDM) services, across multiple devices has renewed its relationship with Mediacom Communications, the eighth largest cable television company in the US.

The agreement extends Synacor and Mediacom’s four-year relationship and signals an intensified effort by both parties toward advancing adoption of cross-device content delivery to subscribers. With multi-device emerging as the way content is consumed, Synacor and Mediacom acknowledge pay-TV subscribers expect to enjoy their favourite TV shows and movies on the device of their choosing, any time, anywhere.

Synacor’s consumer-facing Mediacom startpage allows subscribers to access programming from top providers like HBO, Cinemax, TBS, TNT, CNN, Adult Swim, Cartoon Network, NBC, MSNBC, USA, Bravo, Style, E!, Oxygen, NBC Sports, Golf Channel, Telemundo, Mun2, Syfy, Fox.com and Big10. This site also gives Mediacom subscribers access to additional content and services from one online location with a single login for authentication.

“Providing first-class customer care and delivering easy-to-use products and services are our top priorities,” said David McNaughton, Mediacom’s SVP of Marketing. “Offering a greater array of TV Everywhere content so our customers can enjoy their favourite content at home or on the go is an important advancement in our offering, and we appreciate the marketplace foresight Synacor has as well as their responsiveness in both consumer experience and collaborating with Mediacom.”

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