Accedo announces integration with Next-Generation video commerce system from thePlatform
Accedo, a global market player in TV application solutions, has announced the integration of thePlatform’s mpx video commerce suite into Accedo’s TV Everywhere solution.
The joint solution will offer customers attractive monetisation models, whilst connecting content distribution and management platforms with compelling applications on any connected device including Smart TVs, game consoles, mobile phones and tablets.
Accedo’s TVE Solution enables Pay TV Operators and Media Companies to launch new premium multi screen services across a range of connected devices with best-in-class time-to-market. The solution has already been adopted by a large number of companies and is currently being rolled-out globally in Accedo territories.
Integrating the new mpx video commerce solution from thePlatform can also give customers a quicker return on investment on their content right investments.
“We continue to invest in our successful partnership with thePlatform, and we fully believe that the new commerce integration will help our joint clients to further monetize their content and increase profitability,” commented Michael Lantz, CEO, Accedo.
“We are pleased to be furthering our strategic relationship with Accedo,” said Marty Roberts, senior vice president of sales and marketing for thePlatform. “The combination of Accedo’s platform for delivering and managing multiscreen apps, coupled with our commerce capabilities, will enable us to deliver our joint customers a truly integrated offering.”
The updated joint TV Everywhere solution will be demonstrated at IBC in the Accedo stand, 14.112.