Sky, Samsung promote Ultra HD in Germany

German pay-TV broadcaster Sky Deutschland and technology giant Samsung have partnered to raise awareness and accelerate adoption of Ultra HD technology across the country.

They two companies will combine to promote Ultra HD with a nationwide TV and advertising campaign. Phase one will see an Ultra HD Showcase Trailer screened on Samsung Ultra HD TVs in high-street shops as well as Samsung Ultra HD TV infomercials on Sky Deutschland’s HD channels.

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