Mobile video driving TV apps usage

Research from Parks Associates shows mobile consumption of video is driving usage of TV apps, with 55 per cent of US smartphone owners and 61 per cent of tablet owners using a TV-related app at least once a month.

“TV app usage is altering

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Posted by on Feb 14 2014. Filed under APPS, Articles, Companion devices, Consumer Behaviour, Mobile, Portable Media, Research.

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