ALi ATSC STB solution wins design-in with Funai STB for Mexican market
ALi Corporation, a Set-Top Box (STB) system-on-chip (SoC) solution provider, has announced that ALi’s ATSC STB SoC solution has been adopted for design-in with set-top boxes from Funai Electric, a Japanese consumer electronics company. The partnership solution is aimed to bring optimum cost/performance value to the Mexican market, where the digital rollover is scheduled to complete by 2015 and the digital television penetration is currently around 22 per cent of the total 27 million TV households.
Funai, building on over 50 years of excellence, has a worldwide reputation in the Consumer Electronics field. Funai has been manufacturing and selling home entertainment electronic products under renowned brand names and is a main supplier to large Retail chains. Being a leader in Manufacturing and Distributing high quality electronic products that Consumers are looking for, Funai products repeatedly outrank the competition in customer feedback and ratings.
Shigeki Saji, General Manager of Digital Media BU of Funai, remarks, “Funai has built considerable trust in the consumer electronics field by providing superior products with focus on functionality and cost-performance. ALi is known for its capability to provide high-performance STB chipset solutions with emphasis on cost-effectiveness. This collaboration between Funai and ALi is an ideal match as ALi will help ease R&D effort and shorten time-to-market, while Funai will leverage brand reputation and sales networks.”
Tony Chang, General Manager of ALi’s International Business Unit, states, “As a global leader in STB SoC technology, ALi’s solutions have been deployed in many regions around the world. The fact that ALi’s ATSC STB SoC solution is chosen by world-class manufacturer, Funai, for deployment in Mexico again signifies the industry’s recognition on the premium quality of ALi’s products. We believe this is the start of a long-term cooperation, which will open up new opportunities for both companies not only for Mexico but also in many other regions around the world.”