New partner in the marketplace for Frog by Wyplay initiative

Wyplay, a creator of software solutions for pay-TV operators and Rovi Corporation, a global leader in entertainment discovery, are hosting a demonstration of a combined technology solution designed to enhance consumers’ entertainment experience.

The combination of the Frog middleware platform and Rovi discovery services is designed to showcase a turn-key solution for pay-TV operators and Frog community members aimed at addressing customers’ needs for interactive, social, and image-rich information, through the integration of rich entertainment metadata, intuitive guidance and powerful search and recommendation capabilities.

“Rovi is pleased to be showing the Rovi discovery services integrated into the Frog-by-Wyplay platform at TV Connect 2014,” said Pim Versteeg, senior vice president of Sales EMEA, Rovi. “Showcasing the Frog-by-Wyplay ecosystem demonstrates how Rovi and Wyplay could enable pay-TV operators to address consumers’ rapidly evolving needs and provide a more interactive and advanced entertainment discovery experience.”

“By implementing Rovi technologies, including its extensive metadata, the Frog-by-Wyplay initiative emphasises the tremendous value our combined solutions could offer our Frog members and pay-TV operators,” said Dominique Feral, CMO of Wyplay. “We look forward to working with Rovi with a view to raising the bar for digital entertainment.”

Wyplay and Rovi are demonstrating their combined solution at TV Connect 2014, London in their respective booths.

Posted by on Mar 19 2014. Filed under Middleware, Press Releases.

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