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Digital TV is finally taking off in Latin America – from only 18.1 per cent penetration of TV households at end-2010 to just over the halfway mark by end-2014 and onto 94.5 per cent by 2020, according to a new report from Digital TV Research. To put it another way, 132 million digital TV households (in the 19 countries covered in the Digital TV Latin America report) will be added between 2010 and 2020 to take the total to 157 million. DTT will provide half of the additional digital TV homes to be added between 2010 and 2020.
According to Simon Murray,
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