Saffron Digital, specialist in the management and delivery of premium multi-platform video services, has strengthened its North American presence with the appointment of network veteran Tom Ramsey to the position of Senior Director of Sales.
Ramsey, who has held executive management positions at Starz Entertainment Group, CSTV/CBS Sports, FOX Sports Netand most recently Quickplay Media, is a highly experienced network media executive with a strong track record in sales and business development. He has joined Saffron Digital to generate sales and strategic partnerships that will drive Saffron Digital’s growth across the region.
Ramsey said, “Saffron Digital is really making waves in North America and I’m looking forward to being a part of that. I have watched its growth over the past year and have seen a noticeable change in industry perception. Saffron Digital has aspirations to become a leader in the American digital entertainment market and I’m looking forward to creating partnerships and driving sales to make that happen.”
Based in Denver, Colorado, Ramsey joins Saffron Digital just six months after the appointment of Malachi Bierstein, former Rovi executive to the role of SVP Sales & Marketing. Ramsey will report directly to Bierstein and work closely with him to build Saffron Digital’s Americas business.
‘Tom’s appointment has come at a very important time for Saffron Digital,” Bierstein said. “We have made a big investment in North America over the past year with a new office, new talent and new leadership. North America is really embracing multiplatform video services and as a result we have a number of exciting projects and clients in the pipeline. Tom’s strong experience and connections in the US entertainment industry makes him perfectly placed to secure and support those projects and identify new companies looking to launch premium multiplatform video services in the region.”
Ramsey and Bierstein will be available at The Cable Show in Los Angeles from 29 April-1 May 2014 where Saffron Digital will be showcasing MainStage, its end to end premium video platform.