Metrological, specialists in providing a TV app store framework and app content publishing platform, will demonstrate the latest version of its TV app store framework that supports both RDK (Reference Design Kit) and HTML 5.0 at next week’s ANGA COM. The company will showcase the recently released Version 3.0 of its cloud based app framework, which enables operators to generate new revenue streams and improve the viewing experience by launching their own branded TV and multi-screen app stores. Delivered as a managed service which is device and software agnostic, the framework has already been deployed by leading cable operator, Liberty Global in five countries.
Visitors will see live demonstrations of Metrological’s innovative TV app store framework supporting both full screen and overlay display apps. This enables content providers to integrate social media and red button functionality within the TV experience, so that live voting, sing-along and play-along content can run side-by-side Live TV broadcasts.
Metrological offers over 150 pre-packaged apps that operators can publish in their branded TV app store running on the Metrological application framework. Metrological also provides an open SDK which enables operators and content service providers to develop their own apps to prevent vendor lock-in.
Metrological provides the TV app store framework, app content and the SDK as a managed service including a full ‘one-stop-shop’ service for operators, handling app store deployment and UI customisation, platform hosting, lifecycle management, quality service assurance and legal content management.
Jeroen Ghijsen, CEO of Metrological comments: “This is, in effect, an ‘out-of-the-box’ solution, which means that operators can quickly capitalise on the opportunities to deliver hybrid content to customers. As the TV viewing experience evolves to meet viewers demands to browse, search or interact with others, this solution provides a smart way for operators to integrate OTT with broadcast content without leading viewers away from their primary TV screens.”