Consumers want entertainment ‘selfie-style’

Consumers in China, the UK and the US have expectations for unprecedented control over their entertainment experience, according to a study from public relations firm Edelman on how and why people consume and share entertainment.

“This year, we found that consumers want their entertainment

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Posted by on Jun 16 2014. Filed under Articles, Consumer Behaviour, Content, Mobile, Portable Media, Research, Rights.

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