Netflix introduces recommendations feature

Netflix has launched a new social recommendation feature that allows its subscribers to recommend easily and privately, the shows they love to the people they care about.

Writing in the Netflix blog, Cameron Johnson, director of product innovation at Netflix, says: “When you finish watching something you’ll be asked if you know anyone else who’d like that show, and prompted to find your friends by connecting to Facebook. Connecting will not post to Facebook or share what you watch to your friends’ News Feed.

After selecting friends from a row of their pictures, and adding an optional message, click Send. Your friends will receive the recommendation the next time they log into Netflix. They can thank you for the recommendation, and if they watch it or add it to their list, we’ll let you know.

For friends who have not yet connected Netflix and Facebook, we’ll send your recommendation as a private message to Facebook Messenger,” he explains.

The feature is available on the website, iPad, iPhone, PS3, Xbox, and many set-top boxes and smart TVs, with additional platforms in the coming months, according to Johnson.

“The next time you watch a great story on Netflix, passing it along to someone you care about will be just a click away. We hope you enjoy,” he concludes.

Posted by on Sep 3 2014. Filed under Articles, IPTV, Middleware, OTT, Search/Recommendation.

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