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Streaming media players in 17% of US households

Streaming media players were added to 6 million US homes over the past year, increasing ownership penetration to 17 per cent of US Internet households in the second quarter (Q2) of 2014, according to the Connected Intelligence Connected Home Report from The NPD Group. Streaming media player ownership is expected to increase to 39 per cent of US Internet households by the beginning of 2017.

The current, and future, penetration increases are

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