Advanced Television

Online TV consumption up 388%

October 21, 2014

Key findings of the Adobe Digital Index report show that more people watched more TV online than ever before. TV consumption across devices grew 388 per cent year-over-year (YoY) and programmers saw broader use as unique monthly viewers increased by 146 per cent YoY across browsers and TV apps. While online TV consumption remains fragmented across

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Categories: Articles, Consumer Behaviour, Markets, Mobile, Mobile TV, OTT, Portable Media, Research