Canada: Rogers launches shomi SVoD beta

Canadian comms giant Rogers has revealed new subscription VoD service, shomi, will be available in a beta trial to all Rogers Internet or cable customers effective immediately.  Eligible Rogers customers can sign up and begin a 30-day free trial, after which customers can enjoy shomi for only $8.99 per month.

As an added benefit to select Rogers customers, shomi will be automatically included for Rogers Hybrid Fibre 50 and 60 or Extreme Internet customers and above until March 31, 2015.

Offering prior seasons of the most popular shows on TV today, cult-classic and fan-favourite films, shomi will be available on select tablets and mobile devices, online, and on set top boxes. shomi will also be coming soon to Xbox 360 and Chromecast.

“shomi will have more than 12,000 hours of content in the first year, combining binge-worthy TV series and Hollywood hits with an unbelievable user experience that we know our customers will love,” said David Purdy, SVP, Product Management Video & Content, Rogers. “We’ve been making significant investments to deliver compelling content and extra value to our customers and shomi is another great example of how we’re delivering on this promise.”

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