Netherlands: 7.7m pay-TV subs

The Dutch TV market added 20,000 net additions during the fourth quarter of 2014, driven by mainly by growth in IPTV delivered via DSL or fibre, according to research by Telecompaper.

The research also reveals that there was a 0.6 per cent increase in digital TV subscribers, which more than offset a 4.6 per cent decline in analogue-only TV subscribers, with the total Dutch TV subscriber numbers reaching 7.76 million at the end of 2014.

Almost 90 per cent of the market now uses digital TV, according to the report, with cable accounting for 54 per cent of digital TV subscribers, despite losing market share to IPTV over DSL and fibre networks. DSL now accounts for 17 per cent of digital TV connections and fibre 11 per cent.

The recently merged Ziggo and UPC had a combined market share of almost 54 per cent at the end of 2014. Second place KPN had a market share of almost 27 per cent.

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