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Adopting digital transmission in Kenya has not been free of a few headaches. There have been Court actions, consumer protests and ministerial interventions, but Kenya is now ‘dark’ as far as analogue TV is concerned. The ITU’s official conversion deadline is June this year.
The nation switched off its last analogue transmitted a few days ago. It switched off its main Nairobi transmitted back on December 31st 2014 and has since been steadily converting other key cities and towns, and repeater towers.
The transition – notwithstanding the Court actions – has gone fairly smoothly. “This is just the beginning; digital broadcasting will radically change TV viewership in Kenya, particularly as more content is developed,” said Philip Musasia, an information technology consultant in Nairobi, speaking to a local newspaper.
“We are likely to see more segmentation of viewers as advertisers follow suit. If there is good content on TV, then Kenyans will certainly spend more time glued to their screens,” he said.