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FOXXUM integrates XroadMedia’s Content Discovery and Recommendation technology

FOXXUM, a global player in delivering Smart TV solutions, and XroadMedia, a provider of content discovery and recommendation services, have joined forces to offer a complete and fully featured turnkey solution to device manufacturers and service providers for their Smart TV products.

This new partnership will see Ncanto, XroadMedia’s cloud-based content discovery and recommendation solution, integrated into FOXXUM’s advanced Smart TV offering. Feature rich user interfaces, a huge international content portfolio and the strongest local content portfolio in Europe, Latin America, Africa, Middle East and Asia are just a few of the advantages of the new solution. Unlike many other recommendation offerings in the market, one of XroadMedia’s key focus is to cut down costs for their customers to integrate and operate such a solution. During the operation of Ncanto customers do also have the choice to select, mix and match different algorithms and functionalities to achieve the best personalization results based on their business requirements as well as on their end user‘s habits, preferences and social graphs.

With the new FOXXUM Smart TV solution powered by Ncanto, device manufacturers and service providers can easily ingest their different sets of metadata, which then will be automatically analyzed, verified and, where necessary, enriched by the solution. The new platform does also provide a wide range of analytical and business management functionalities to maximize its customers’ return of investment. Finally, the new FOXXUM Smart TV solution is based on many years of experience in content discovery, navigation and personalization and benefits from proven recommendation concepts, best practice use cases and in-depth consumer studies.

„We are thrilled to offer our customers an extraordinary all-in-one Smart TV package covering all possible aspects of this business opportunity at the highest level of technology, user experience and monetization possibilities “, says Ronny Lutzi, CEO at FOXXUM. „Together with the team at XroadMedia we managed to get a flexible, remarkably easy to integrate and feature rich content discovery and recommendation system to the market adding long term value to our customers’ products.”

„It has been a privilege to work with FOXXUM on the integration of Ncanto into their advanced solution. Like us, they also see an urgent need for content discovery technology in order to deal with the ever-growing content offers from uncountable content sources. As FOXXUM also believe into the huge business potential of content discovery and recommendation the integration process was extremely quick and smooth; resulting in a Smart TV solution that builds on the strengths of both companies and that will be loved by our customers.“, explains Adolf Proidl, CEO and Co-Founder of XroadMedia.

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