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German broadcasting powerhouse ProSiebenSat.1 Digital is starting to deploy Intertrust’s ExpressPlay cloud DRM (digital right management) system to protect and manage content across multiple modern device platforms including iOS, Android, Chromecast, and Smart TV.
Rapidly gaining worldwide adoption, Intertrust’s ExpressPlay is a cost-effective and future-proof, pay-as-you-go service that supports both the open standards-based Marlin DRM, and Microsoft PlayReady DRM technologies. By using ExpressPlay, broadcasters and service providers can hedge against technology and format changes by using a single multi-platform cloud DRM. As the DRM market changes to support different DRM systems on different platforms, ExpressPlay becomes the natural choice for service providers.
“We are delighted to welcome ProSiebenSat.1 Digital to the ExpressPlay platform,” said Gilles Boccon-Gibod, SVP Technology and head of Intertrust’s Trusted Services Group. “We designed ExpressPlay to provide entertainment-industry approved multi-format content protection, making it an ideal choice for broadcasters and service providers around the world.”
Marlin is an open, standards-based content protection technology. Developers can download the specifications for free at: www.marlin-community.com, and any company can contribute to Marlin’s development by joining the standards body that developed it. PlayReady is a proprietary content protection technology from Microsoft that also includes encryption, output protection and Digital Rights Management.