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Following last week’s record results for India’s largest satellite pay-TV operator Videocon d2h, the company now says that it expects the first half of its financial year t generate as many gross new additions as the whole of the year which ended March 31st 2015.
The new 2016 trading year should deliver another 1.3-1.4 million gross new additions, and helped considerably by the looming deadline for India’s Phase 3 cities and towns to adopt the mandatory digital access system (DAS). The deadline for DAS adoption is December 31st this year.
Last year’s gross additions were 2.64 million, which translated to a net figure of 1.75 million. The broadcaster’s total subs base is now 13.09 million. The company is also guiding that monthly ARPU will also rise, helped by the growing number of subscribers taking HD from Rupees 196 to around R215 (about $3.36).