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Indonesia: Irdeto, Samsung, SMiT to launch D2TV system

Irdeto has announced, in partnership with Samsung and SMiT, the launch of the first broadcast Direct-2-TV (D2TV) system for the Indonesian market that does not require a set-top box. With this innovative solution, Indonesian consumers can enjoy Transvision TV packages easily through the integration of Irdeto’s Keys & Credentials service and Conditional Access System (CAS) with SMiT’s USB Conditional Access Module (CAM) and a range of Samsung TVs that do not require IP connectivity.

Through this partnership, Transvision, one of Indonesia’s most innovative pay-TV operators, can provide a unique experience for consumers – a STB-free pay TV service. Not only will it take up less space in a consumer’s home, it also provides a superior viewing experience that allows consumers to access both TV and USB CAM through a single remote control. Consumers can simply purchase one of the following Samsung TV models; 32J4120, 40J5120 and 48J5120 – to enjoy this service. Transvision is now offering special packages with favorable installment schemes to allow consumers to enjoy this innovative service.

“We are pleased to be working with partners like Irdeto, Samsung and SMiT, to bring the world’s first set-top box-free broadcast D2TV system to consumers in Indonesia, a promising market that is rapidly growing and highly competitive and where its population’s income per capita is constantly rising. This partnership provides operators like ourselves excellent mobility to introduce a pay TV service to customers who want a simple to use solution and still receive great content,” said Hengkie Liwanto, CEO, Transvision. “From an operator’s point of view, this solution allows us to maintain a low cost in order to stay competitive, since USB sticks are more economical to manufacture compared to STBs, and need virtually no maintenance. We are confident that we will set a new benchmark for the industry and revolutionise the way content is viewed.”

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