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ContentWise launches Knowledge Factory

ContentWise, the personalisation, discovery and recommendations solution for digital TV content, has announced the release of the latest version of its metadata management solution, ContentWise Knowledge Factory, and its launch as a standalone product offering. The ContentWise Knowledge Factory is an integrated set of metadata management software and tools that help operators source, enrich, integrate and maintain better content metadata.

The ContentWise Knowledge Factory blends, reconciles, de-duplicates and enriches data from different sources, eliminating metadata silos to deliver personalised TV experiences. While improving content-based personalisation, it also extracts maximum value from metadata licenses with third-party data providers, creating non-obvious links between data. It also includes live feeds of dynamic data such as trending shows and sports events.

“Delivering true personalisation and a superior user experience is only possible if the underlying data is rich, deep and understood by the personalisation system.  Operators and content providers face enormous challenges today in handling even the simplest of metadata management tasks – and today’s technologies do not have the functionality to support them,” said Pancrazio Auteri, CTO of ContentWise. “To support operators, technologies must automate metadata processing, validate enriched data before it goes live, consolidate workflows and export clean and richer metadata to existing content management systems. Our Knowledge Factory is built precisely to help operators make the most of their metadata, delivering innovative user experiences and smart content discovery.”

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