Advanced Television

Video Buffering biggest drag for iPhone users

September 4, 2015

Independent research commissioned by Openwave Mobility has found that poor mobile video streaming is an even bigger headache than a dropped call for iPhone users. Over 2,000 iPhone users in the UK and US were interviewed ahead of the new iPhone launch to study people’s mobile video habits. With mobile video growing at a phenomenal rate, iPhone users’ tolerance to video-buffering is rapidly disappearing. Over half (59 per cent) of subscribers in both countries will abandon streaming a mobile video if they have to wait longer than 15 seconds. The British and American survey which was conducted by research agency Censuswide, found that

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Categories: Articles, Consumer Behaviour, Mobile, OTT, OTT, Research, UGC