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Xcrypt and TNTSAT Africa, in the person of its CEO, Ismaila Sidibe, inked their agreement in principle during IBC 2014.
Less than one year later, after having had to build an entire DTH uplink from scratch, after training 3,000 installers to the art of not only setting-up dishes but also reselling their TV package, TNTSAT Africa was live. Transmitted from a brand new head-end facility on the hills outside Bamako, Mali’s capital city, the bouquet is the first commercial DTH/DTT combo offering in Western Africa.
TNTSAT Africa started off with a Free-To-View package of 53 channels from Mali and neighboring countries. Selecting Xcrypt’s CQRCAS solution was a critical decision for the team
and the entire project. Xcrypt’s boutique approach to Conditional Access, whereby each customer’s solution is specifically tailored to meet their exact need, associated with our advanced security/chipset pairing offering, were the determining factors in TNTSAT decision making process.
The business model calls for a quick roll out of the Free-To-View boxes to reach every corner of the SES 4 satellite footprint, with agencies in over 10 countries. The competitive advantage of the offer will be its reliance on both the French language but also ethnic languages such as Bambara and Peul. Combining this cultural element to the fact that, by using satellite, TNTSAT covers the entire region, gives the business a huge competitive advantage.
Xcrypt’s full range of solutions will also enable TNTSAT to soon offer Pay-TV premium services, A La Carte TV, Push-VoD and DVB2IP, the multi-device solution that does not rely on an internet infrastructure.