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Monterosa teams up with Channel 4 for Kinky Sex

Monterosa, the pioneering provider of interactive technology & creative services that works with broadcasters, brands and sports rights-holders to connect with their mobile audiences, has partnered with Channel 4 to create a saucy new social quiz which challenges the Great British public to find out how kinky they are, and to share the results.

The quiz will compliment a new TV show special called The Great British Sex Survey which airs on February 25th. The show will look at ‘documenting the sexual profile of the nation by exploring why some people only need a candle-lit dinner to get them going, while others need more equipment than the moon landings’.

Developed by Monterosa on the company’s LViS platform , the quiz features a personality test with the aim of assessing the kinkiness of the user. It asks questions describing 10 saucy scenarios and, at the end, reveals a unique Kinky Profile, which can be personalised and shared with friends on Facebook or Twitter. Users will also be able to see how they stack up against the nation, comparing results by age, location and their reading habits.

This latest UK broadcast project comes after the announcement in December of Viacom-owned Channel 5 adopting LViS to power the hugely popular companion app for the 2016 series of Big Brother and Celebrity Big Brother.

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