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Irdeto, a specialist in digital platform security, has announced that Movile has selected Irdeto Rights to manage the multi-DRM support and content protection of its popular PlayKids platform, extending its device reach. Irdeto’s DRM-agnostic solution, which includes support for Apple FairPlay Streaming, will protect Movile’s newly-licensed high-value video entertainment from Disney and The Cartoon Network.
“Irdeto’s highly scalable solution enabled us to support live streaming and download & go premium content for the PlayKids apps across multiple devices, while remaining in compliance with our licensing agreements,” said Eduardo Henrique, Co-Founder & Head of Global Expansion at PlayKids. “Since deploying Irdeto Rights, we have been able to roll out our new premium entertainment offer quickly and cost-effectively, ensuring that children around the world can continue to enjoy the variety and quality of entertainment we are known for.”