Zee Media has revealed that its all-English news channel will be named WION (World Is One News). The channel will launch this coming summer.
Zee’s intention, according to chairman Subhash Chandra, is for the channel to cover global news from a South Asian perspective. “It will look to offer a seamless experience to empower, educate and energise our discerning viewers. Inspired by the Group’s motto, ‘Vasudhaiva Kutumbakam – The World is My Family’,” said Chandra.
Rohit Gandhi, the channels Editor in Chief, told local press: “With WION, we will meet the aspirations of two billion South Asians by delivering a global news network reflecting a South Asian world perspective. It’s high time for South Asian reporting from front lines, war zones and prominent global capitals. We aim to disrupt conventional ways of thinking about news and set a new template for storytelling across platforms.”