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E4 has launched two new videos for its reality series, Made in Chelsea. Produced by Monkey (an NBCUniversal International Studios company), Made in 360 features cast members from the show and uses the latest in 360 degree video capture technology ‘to create a truly immersive experience for fans.’
Made in 360 uses the latest in digital technology to put audiences at the heart of the show. Viewers will be able to stand in the centre of the houses, in amongst the action, and can listen to the various conversations while taking in their surroundings, including personal items and photographs.
Made in 360 will be accessible on YouTube and the Made in Chelsea website. The E4 series is commissioned by Head of Formats Dom Bird and Commissioning Editor Jilly Pearce and executive produced by Monkey’s Sarah Dillistone, Kelly Lynn and David Granger. Made in 360 was commissioned by Tom Shreeve, Online Producer for All 4.
David Granger, MD of Monkey comments: “All 4 has become a great creative partner for us. We’re always working with them to deliver MIC fans more and more high quality entertainment from the world of Chelsea. Our extra digital activity continues to be enormously successful and we’re delighted to add to it with this – the first ever truly immersive reality experience.”