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The Walking Dead season 6 has been a record-breaking series for Fox UK achieving the channel’s highest recorded overnight of all time. Despite being in its sixth season it continues to grow, with average viewing figures at 2.11 million after 13 episodes, up 9 per cent on previous seasons. The Walking Dead made Fox the best performing pay-TV channel in the competitive 9pm Monday night slot and over 5.1 million viewers have tuned into at least one episode of season six.
The Walking Dead premiered its season finale on April 4th, which saw the introduction of villain Negan (played by Jeffrey Dean Morgan) achieving an overnight of 859,000.
The third episode of season 6 on February 29th saw Live + VOSDAL (viewing on same day as live) viewers peak at 961,000, the highest audience ever recorded on the channel. This episode went on to consolidate at just under 2.4 million viewers (including repeats). The Walking Dead was the highest ranking show in the 9pm slot beating all terrestrial channels in pay-TV homes and was bigger than anything on Channel 4 and Channel 5 throughout the day. The premiere episodes attracted large amounts of live viewers with 353k viewers and 868k Live + VOSDAL.
Managing Director, Jeff Ford commented “The Walking Dead’s huge success in its sixth season proves the show’s staying power and what a phenomenally dedicated fan base it has in the UK. It’s a premium, high-quality drama that engages with its UK audience, Fox is servicing fans demand to be part of the conversation with offerings such as Talking Dead after the premiere episode.”
The Walking Dead will return for its 7th season in October 2016.