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Home entertainment specialist Samsung Electronics America has confirmed the availability and pricing for its 2016 SUHD line-up, including an entirely new Flagship model series – the KS9800, which it says brings a new meaning to Smart TV.
“Samsung has always been about the ultimate experience in Picture Quality. This year is no different. Our new SUHD models provide the brightest, most realistic colour and clarity for every viewing environment,” said Dave Das, Senior Vice President, Samsung Electronics America. “What is new this year is our redefined Smart TV experience. We listened to our customers and made enjoying content the easiest it’s ever been.”
Samsung’s SUHD TVs feature the world’s only cadmium-free 10-bit Quantum Dot Display, which Samsung says set the quality standard of 1,000-nit HDR with the best and most vibrant colour and contrast available for true-to-life picture and experience. The Ultra Black feature reduces reflections by absorbing light to help provide for deeper, richer blacks. This year’s Samsung SUHD line up meets the UHD-A’s Premium UHD certification programme, which ensures consumers are getting the most premium experience from their UHD TV.
According to Samsung, the 2016 Smart Hub Interface takes simplicity to the next level. The new Smart Hub Interface eliminates a lengthy setup process by automatically integrating set-top boxes from cable providers such as Time Warner, Comcast (coming soon), and satellite services such as DirecTV (coming in June), as well as game consoles. Users can simply plug the STB into any HDMI port, and the TV will recognise the box and provider, as well as automatically set up the remote control to access and control the STB features – not just channel up and down, but DVR controls and other commonly used controls – without the user ever having to programme or ‘teach’ the remote.
Customers can also connect the K8500 Ultra HD Blu-ray to any SUHD via HDMI and enjoy the latest UHD HDR content from Hollywood Studios such as Fox and Warner Bros. The UBD-K8500 supports backward compatibility, upscaling existing 3D Blu-ray, Blu-ray to near-UHD quality. The player can also handle the next generation of home audio formats, including immersive, object-based sound formats such as Dolby Atmos and multi-channel systems.
The Samsung KS9800 SUHD TV will be available in early June in a 65” model for $4,499 (€3,976), and an 88” model for $19,999. A 78” model will be available in early May for $9,999.