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Global youth brand and urban media group TRACE has moved closer to the launch of TRACE Play in the US with the key appointment of Kenyatta Slade as CEO of TRACE USA.
A founder of internet gaming company Mechanizm, Carthage Motion Pictures and Sirius B. Media, Sladebrings extensive experience in marketing, production, advertising and PR to TRACE. He will oversee the launch of the new TRACE Play SVoD platform in the US that serves four key audience segments: African-Americans, Africans in the Diaspora, West Indians in the Diaspora and Multicultural Millennials.