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US broadcaster NBC has confirmed it will broadcast 85 hours of the 2016 Olympic games in 360-degree virtual reality, partnering with Samsung and the Olympic Broadcasting Services (OBS).
The content will be exclusively available to users of Samsung Galaxy smartphones and the Samsung Gear VR headset. The 85 hours of VR programming will be captured by OBS and supplied to NBC Olympics. The VR programming will include the Opening and Closing Ceremonies, men’s basketball, gymnastics, track and field, beach volleyball, diving, boxing, fencing and highlight packages.
“The world’s greatest sporting event is always a showcase for cutting edge technology, and we’re thrilled to partner with Samsung and OBS to bring our viewers even closer to compelling Olympic action with virtual reality,” commented NBC Olympics President Gary Zenkel, “Olympic fans can be transported to iconic venues such as Maracana Stadium for an unprecedented view of the Opening Ceremony, and Copacabana Beach for an immersive beach volleyball experience in the sport’s ultimate setting.”