Microsoft has been selected by NBC Olympics, a division of the NBC Sports Group, to provide cloud encoding and hosting with video workflows for NBC Olympics’ production of the Rio Games.
Microsoft will provide streaming service for NBCUniversal and NBCOlympics.com’s record 4,500 hours of online content, making it easier for viewers to find relevant content and recommendations on any device. This is the second Games for which NBC Olympics has chosen Microsoft Azure to assist with live and on-demand multiplatform streaming coverage.
“We always strive to deliver more content in real time to more channels and devices around the world,” said Scott Guthrie, executive vice president of the Cloud and Enterprise Group at Microsoft. “During the Sochi Olympic Games, NBC Olympics had more than 1 million concurrent live viewers watching a collective average of 600,000 hours of coverage per day. We are planning for even greater viewing numbers for Rio, and are excited to power the experience again using Microsoft Azure.”