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castLabs, a digital video technology and services company, has struck a new partnership with cloud services for online video specialist provider Brightcove. castLabs is supplying its DRMtoday digital rights management (DRM) licensing technology to enable secure content streaming as part of Brightcove’s next generation media delivery platform.
According to CastLabs, whether providing studio titles or monetising original content, an important component of the online video distribution chain is content protection via DRM. The fact that different consumer devices and platforms support different DRM systems adds significant complexity for content distributors. To help Brightcove’s next generation video distribution platform reduce this complexity and securely reach all end-users, castLabs is supplying its cloud-based multi-DRM licensing service, DRMtoday.
Through integration with Brightcove’s backend and players, the castLabs DRMtoday technology will enable DRM-protected MPEG-DASH, HLS, and Smooth Streaming delivery over the widest range of smartphones, tablets, TVs, set-top-boxes, and desktop browsers. The technology’s multi-tenant framework provides simple reseller integration and also allows Brightcove to implement its customers’ DRM requirements on an individual basis.
“Partnering with Brightcove helps to achieve its vision of seamlessly reaching all consumer end-points,” said Michael Stattmann, Managing Director of castLabs. “In a fractured DRM environment our collaboration is simplifying Brightcove’s solution even further by enabling comprehensive security with global scalability for its customers’ on-demand and live video. DRMtoday facilitates content protection across existing devices but is also future-proof for what’s to come, allowing Brightcove to support emerging use cases such as studio hardware-DRM requirements for UHD, HDR, and other new content formats.”
Phil Costa, Vice President, Product Management, Brightcove, said: “DRM remains a must-have for many content publishers and has been an important security offering in the Brightcove video platform. castLabs’ technology fits well with our multi-DRM strategy. It enables Brightcove to deliver the right licence to the right device, regardless of DRM type, allowing our customers to reach consumers wherever they are accessing content.”