Alpha Networks a pay-TV technology company specialising in back-end services, today announced a new partnership with Globecast, the global solutions provider for media, that provides broadcasters and pay-TV operators with an end-to-end OTT solution. Pre-integrating ALPHA NETWORK’s Tucano TV back-end software platform with Globecast’s OTT delivery platform dramatically speeds up time-to-market for OTT services, enabling increased monetisation through targeted advertising, VOD, and nPVR. A demonstration of the end-to-end OTT solution will be provided at IBC2016, September 9-13 in Amsterdam at the ALPHA NETWORKS stand 5.A25 and Globecast stand 1.A29.
“The OTT market is competitive and it’s growing significantly. If broadcasters and operators want to be competitive, they need an efficient and affordable way of delivering content to any screen, anywhere in the world, with a reduced time-to-market,” said Frédéric Torasso, market manager for TV Everywhere solutions at Globecast. “Working together with ALPHA NETWORKS, we take the complexity out of launching an OTT TV and VOD service. Utilising our pre-integrated end-to-end solution, broadcasters and operators can seamlessly acquire, manage, and distribute OTT services on a global scale and take advantage of new revenue opportunities.”
Globecast’s TV Everywhere solution is a fully customisable OTT delivery managed service and includes video transcoding, packaging, and delivery to any connected device, enabling broadcasters and operators to be agile as their service offering grows. Part of the Orange Group, Globecast has more than 20 years of experience in media management services for the broadcast industry.
The Tucano back-end platform from ALPHA NETWORKS simplifies management of subscribers/offers and content types, including VOD, live, and catch-up TV, delivered over various networks. Featuring an open CMS/CRM architecture and software as a service (SaaS) business model, Tucano ensures trouble-free deployment within any new or existing workflow. The back-end platform offers a wide range of capabilities, including content management, offer and subscription management, billing, CRM, and logistics — streamlining OTT operations.
During the IBC2016 demonstration, ALPHA NETWORKS will be providing Tucano as well as Android and iOS applications, highlighting how operators can quickly and accurately manage VOD catalogues via the platform’s user-friendly interface. The content shown on the applications will be delivered live and on-demand using Globecast’s TV Everywhere solution.
“Speed is critical in the broadcast and pay-TV environment. If today’s operators can’t get an OTT offering off the ground quickly, they lose their competitive edge in the marketplace,” said Guillaume Devezeaux, CTO at ALPHA NETWORKS. “Partnering with Globecast on this end-to-end OTT solution, we make it easy for operators to provide live and VOD content on every screen. The solution has successfully been finalized and is ready for worldwide deployment.”