Advanced Television

Studies: SVoD satisfaction motivates cord-cutting

September 30, 2016

Overall satisfaction with alternative video services such as streaming and transactional-based OTT offerings is considerably higher than it is with traditional pay television service, spurring an increase in cord-cutting from 2015, according to three studies from marketing information services firm J.D. Power.

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Categories: Articles, Broadband, Broadcast, Cable, Consumer Behaviour, ISP, Markets, OTT, OTT, Pay TV, Premium, Research, Telco, VOD